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When they first began writing for their new album,
, Rival Sons vocalist Jay Buchanan and guitarist Scott Holiday holed up for a week in a bare-bones shack just off the historic
Natchez Trace. There, in the lavishly overgrown wilderness of the South Tennessee woods, they bore the genesis of Rival Sons’
new full-length Album. For the Long Beach, California band’s debut for Low Country Sound/Atlantic Records—
echoes its origins with a sound and spirit both thrillingly untamed and wildly majestic.
For Rival Sons, the primal intensity of
reflects a certain unrest at the heart of the album. “I’m working to reconcile my dirt-road DNA with our growing dependency
on technology and the over-communication that comes with that,” says Buchanan, whose bandmates also include drummer Michael
Miley and bassist Dave Beste. “We’re surrounded by and are subordinate to our own creation; I looked to the undomesticated
nature that lies dormant beneath our civil choreography, to what created us.” But with its nuanced explorations of both the
wild and the domestic struggles of love and truth,
ultimately argues for pushing beyond pure survival instincts and striving for something more exalted: to reclaim a long-diluted
genre with a galvanizing return to form.
Produced by Rival Sons’ longtime collaborator, Dave Cobb (the Grammy Award-winner known for his work with such artists as
Jason Isbell, Chris Stapleton, John Prine and Brandi Carlile),
came to life at Nashville’s famed RCA Studio A and at the iconic Muscle Shoals Sound Studio in Alabama. In a departure
from the off-the-cuff creativity that sparked their previous albums, however, Rival Sons immersed themselves in a far more
gradual and measured writing process for
. “In the past we’ve made records where we come off the road and go right into the studio after the last gig, but for this
one we allowed ourselves more time to focus,” says Holiday. Despite its sprawling arrangements and shapeshifting textures,
the album still bears a brutal vitality deeply rooted in Rival Sons’ on-spot recording approach.
For over seven months, the two bandleaders met up for several more writing sessions and collaborated remotely, with Holiday
based in Huntington Beach and Buchanan now living in Franklin, Tennessee. “That was a huge part of the dialogue between Scott
and I as we were writing—Scott being right by the ocean, and me being out in the wilderness. It was a convergence, with our
different environments and separate narratives intersecting then overlapping so kinetically,” Buchanan notes. Another major
catalyst for introspection: Buchanan’s move to a house in the countryside, a nearly-60-year-old home he’s renovating himself.
“I grew up in the mountains and I’ve waited my whole adult life to get back to the woods,” he says. “It was a cathartic return
to form for me which absolutely instilled the whole return to form aspect of the record.”
The interplay between self-examination and raw outpouring builds a powerful tension on
, one that propels Rival Sons far upstream from their contemporaries. Opening track “Do Your Worst” comes on with a furious
urgency—all massive riffs and howling vocals, savage drumming and thudding bass—with songs like “Stood By Me” delivering a
juke-joint grind while “Look Away” unfolds in a scorching social commentary over Holiday’s iconic guitar anthem.
One of the most blistering moments on
, “Too Bad” casts a wicked spell with its brooding rhythm and piercing lyrics. And on the album’s title track, with its mesmeric
guitar work and captivating vocal performance, Rival Sons channel a quiet wonder at the fragile grandeur of a world strongly
felt but seldom seen. “Even peripherally, once you’ve glanced at the mystic in the mundane, you can’t unsee it,” Buchanan
On “All Directions,”
reaches a glorious fever pitch, a lyrically transcendent and dynamically epic journey equally driven by ethereal harmonies
and scorching guitar riffs. With its unbridled energy and full-hearted gospel choir harmonies, “Shooting Stars” presents an
even more pointedly hopeful meditation on creating your own strange magic, closing out
with a defiant burst of joyful noise. “The archetype of the suffering and self-destructive artist is so rampant and
played out,” says Buchanan. “I used to live in a mansion there, until I burned it to the ground so I couldn’t return. This
song was written with those ashes.”
, Rival Sons continually play off the clashing elements of their musicality, a force that’s long guided the band. Formed in
Long Beach in 2008, Rival Sons put out their debut album Before the Fire in 2009 and made their breakthrough with 2011’s Pressure
& Time then again in 2014 with Great Western Valkyrie, their entire catalog to date produced by Cobb. Over the years, the
band has steadfastly forged their own singular path through the music industry, touring with legends like The Rolling Stones,
Guns N Roses, Black Sabbath and AC/DC while introducing their thoughtfully hell-raising sensibilities into the rock & roll
As Rival Sons’ most artful and deliberately crafted album to date,
finds the band pushing both buttons and boundaries to emerge with a greater focus and possession than ever before. “Rock
’n’ Roll is a keystone in our cultural identity and you can see, hear, and feel it gathering speed everywhere you look. It’s
about to break wide open.” says Holiday. With
, Rival Sons have pushed the needle over the limit line in what is a clear call to arms and an unflinching return to form
for both the genre and it’s fans worldwide.